Running a coffee shop is more than a full-time job.
☕ You’re making drinks.
🧾 Fixing the POS.
📦 Placing orders.
📱 Trying to post online so people remember you exist.
You’ve built something that matters.
Let’s make sure more people find it, love it, and keep coming back.
I started Discover Local Coffee and the Local Coffee Shop Collective to help indie coffee shops:
✅ Stand out locally
✅ Get more foot traffic
✅ Build loyal regulars
✅ Make running the shop feel easier
No gimmicks. No trends you don't have time for.
Just simple strategies that work for real local coffee shops.
If you answered yes to any of these, you don't have a bad business.
You just have a buzz problem.
That's where my Local Buzz Method comes in.
My signature 4-step micro-marketing plan made just for indie coffee shops:
Every offer below maps to one of these steps so you can start where you need the most help, or work through all four.
Take my 60-second quiz and I'll tell you which step your shop needs right now.
Your biggest visibility problem, solved in 25 minutes.
✔️ Clear Plan
✔️ Call recording
Best for: when you're stuck, stressed, or tired of Googling.
Visibility Audit + 2-week action map
✔️ 30-minute intake call
✔️ To-do list for your Google Profile
✔️ Discover Local Coffee directory listing guidance
Best for: quick clarity and momentum.
Three weeks of plug-and-post content made just for your shop
✔️ 20 Canva templates
✔️ Seasonal mini campaigns
✔️ Photo spot ideas for shareable moments
Best for: tired of random posting and black screens.
UGC campaign in a box to get customers posting about you.
✔️ Loyalty idea with share prompts
✔️ Hashtag guide + repost workflow
✔️ PR pitch template for local press
Best for: turning customers into your best marketers.
Ongoing strategy, support, and accountability
✔️ 90 day content plan
✔️ Monthly reviews + tweaks
✔️ Email/SMS prompts
Best for: stability and growth without burnout.
Because I've seen too many great coffee shops close before they were known.
📍 25 years in corporate ops & finance
📍 15 years training and building tools that actually stick
📍 10+ years helping small businesses grow
📍 Creator of Penny Profit (free AI pricing & marketing tool)
📍 Founder of Discover Local Coffee directory
I built this because indie coffee shops deserve a marketing partner who gets it.
If agencies have ever left you feeling unseen or overcharged, you're not wrong.
This is built for indie shops to get results without the waste.
Book a free 15-minute call.
No pressure. No pitch. Just real talk about what will actually help your shop.